Meet Side’s Newest Market-Leading Boutique Partners

It’s time to celebrate the forward-thinking, market-leading, plateau-busting boutique brands that partnered with Side during July, August, and September of 2021.

Please join us in welcoming our newest Side partners!

These diverse boutiques run the gamut: from 300-person organizations to teams of one, from Northern California to Southern Florida. Each is a unique, market-leading company that is agent-owned.

We wish we had more time to tell you about each and every one of these boutiques, and we highly encourage you to check out the websites listed above! But for the time being, here’s some additional detail on five of our newest partners.

1. DPP: “Home as art” in Los Angeles

Veritas Homes

DPP is a premier Southern California real estate firm concentrating primarily on architectural, historic, and luxury estate properties.

Founders Mike Deasy and George Penner pride themselves on being extremely accessible to their agents, referring to their agent community as a family. Mike and George came together to found Deasy Penner and Properties in 2005, and after acquiring the Pasadena-based Podley Properties in 2018, grew into one of the largest locally-owned independents in Southern California. DPP now has over 300 associate partners, offices stretching across the greater Los Angeles market, and over $1.5 billion in annual sales. The firm has been internationally recognized by LeadingRE as the “Most Innovative Brokerage” of 2020 for its invention of plumBid, an online bidding engine for real estate.

Read more about why DPP chose a strategic partnership with Side to increase its competitive advantage in The Real Deal.

2. Alamere Real Estate: 5-star client service in Marin County

Veritas Homes

Alamere Real Estate delivers on effortlessly navigating Marin County, California homebuyers and sellers through the dynamic and challenging marketplace.

Alamere was founded by mother and son Alexander and Karin Narodny, who ranked on the 2021 Real Trends list of America’s Best Agents for California small teams by volume. After learning from Karin, who has been well-established as one of Marin County’s top agents for decades, Alex realized real estate was in his blood and got his license. The team has sold an average of 40 homes every year, earned more than 130 five-star reviews, and won numerous awards. Part of Alamere's unique offering is that its agents donate a portion of each commission to a local nonprofit.

Learn more about their work here.

3. Symmetry Real Estate: Inclusivity and integrity in the East Bay

Veritas Homes

Known for its professionalism and market expertise, Symmetry Real Estate supports clients from all backgrounds and income levels as they navigate the East Bay housing market.

Founder Karen Ho, a Best of Zillow agent and winner of the Bay East Association of REALTORS® Grand Master Achievement Award, serves her diverse clientele with equal enthusiasm and opportunity. With a background in finance and accounting, Karen comes to the negotiating table fiercely prepared to fight for her clients’ interests. And as first-generation American, Karen wants everyone to experience the joy of the American Dream of homeownership. 

Read more about the work Symmetry is doing here.

4. Aplomb Real Estate: Specializing in bank-owned and distressed properties in Dallas

Veritas Homes

Serving Greater Dallas and Greater Houston, Aplomb Real Estate firmly believes real estate is about family, neighbors, and community.

Aplomb was founded by Rochelle Jones, a seasoned agent who is known throughout the industry for providing insight on investment and bank-owned properties. She has stacked her experience with numerous certifications including as a Short Sales and Foreclosure Resource (SFR®) and Certified Distressed Property Expert® (CDPE), and she serves on the board of directors for the National REO Brokers Association. Her satisfied clients include the full range of banks, asset managers, investors, buyers, and sellers. 

Learn more about Aplomb here.

5. The Nice Agent Co.: Service with a smile in Broward County

Veritas Homes

The Nice Agent Co. promises loyalty, punctuality, integrity, respect, love, kindness, and fun to homebuyers and sellers in Broward County, Florida.

Founder Carl Christian became one of South Florida's top real estate professionals just five years after arriving from Haiti with just $65 in his pocket. His additional experience as a mortgage broker associate, real estate instructor, property flipper, and landlord has refined his industry perspective. The Nice Agent Co. — which focuses on people, not properties — is committed to going above and beyond to ensure its clients’ goals are met.

Meet the team from The Nice Agent Co. here.

Why Partner with Side?

Side is the only real estate brokerage of its kind. We operate in the background to transform the very best agents, teams, and companies into boutiques they own. Through our proprietary technology and business service offerings, we do the heavy lifting behind the scenes so you have more time to spend on what matters most — providing exemplary service to your clients. 

If you’re a top-producing agent interested in achieving predictable growth while owning your own business, we would love to hear from you. Fill out the form on this page to get the conversation started.

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